Don’t sleep on your Shopify Collections! Consignment/Resale stores utilizing Shopify — or really anyone utilizing Shopify — focus on your Collections.
Collections are going to be the way you tame your consignment software’s Categories and minimize how much stress ‘re-doing’ your Categories can bring.
Think of Collections just like you do Categories — i.e. you can have…
- Coffee Tables
- Jewelry & Accessories
Only, instead of them just being a rigid thing you have to manually put items in, Collections are smart. So you can say, “Any items whose title starts with/contains” and any items you upload, automatically get collected under that, well, Collection. So you’ve now just made it so instead of having a rigid, manual category system you have to manage and manually maintain, you have a more-refined, automatic online category system. And you can adjust/re-do on-the-fly, without having to rebuild from the ground up!
In addition to just including items whose titles ‘start with’, or are ‘tagged with’, you can go one step further — you can do…
- “Sofas under $200!”
- “Purses under $800”
- “All DKNY Jeans”
Make sure you or your web designer really are focusing on your Shopify Collections and how they relate to your consignment software Categories!